Market validation
Market research, competitive landscape, channels, target customers, positioning and initial pricing hypotheses.
Services
The scope is built around the product, the channel and the actual stage of the project.
Market research, competitive landscape, channels, target customers, positioning and initial pricing hypotheses.
Coordination of destination-market requirements. FDA, U.S. Agent and FSVP activities relate to U.S. projects; local specialist roles are agreed where needed.
Design of the import flow, Importer of Record role when agreed, customs coordination and real landed cost.
Logistics planning, inventory management, fulfillment and operational reporting.
Opportunity development across buyers, distributors, retail, foodservice, e-commerce and institutional channels when appropriate.
Positioning, content, priority-channel activation and measurement designed to generate commercial conversations.
MARKETS & CONNECTIONS
We develop each market from the relationships, product knowledge and operating conditions available. Our U.S. activity and the development of Japan and Brazil have distinct scopes.
Chicago-area base. Market entry, buyer development and operational coordination, with responsibilities agreed for each project.
Explore U.S. support ↗Existing professional connections support the evaluation of opportunities and potential partners. Channel, local roles and requirements are qualified before an assignment.
Discuss a Japan project ↗Existing professional connections provide a starting point for market review and potential partnerships. Product fit, counterparts and feasibility are checked for each opportunity.
Discuss a Brazil project ↗Mexico: an exploration market, with opportunities and local operating arrangements still to be qualified. Locations on the globe indicate market focus, not additional VEN offices.
A tailored scope
The structure expands by stage, avoiding cost and complexity before they are needed.
The next step
We start with the product, the market and your goals. Then we define the right operating path.
Start the conversation ↗